Strategic map and balanced scorecard in the management of protected areas
DOI:
https://doi.org/10.46380/rias.v8.e534Keywords:
biological station, conservation, innovation, planning, researchAbstract
The management of protected areas faces the challenge of integrating biodiversity conservation with long-term financial viability. This study focused on a 7,800-hectare protected area located in San Ramón (Alajuela, Costa Rica), with the objective of designing and validating a strategic planning model for the Alberto Manuel Brenes Biological Reserve, addressing institutional and financial weaknesses identified through a Strengths- Weaknesses-Opportunities-Threats analysis. The methodology adopted a mixed approach, combining this analysis with the Quantitative Strategic Planning Matrix, and expert validation using Kendall’s W coefficient. The analysis identified 10 strengths, 21 weaknesses, 10 opportunities, and 12 threats, which were weighted through complementary matrices, leading to the design of 8 strategies and 16 objectives across different perspectives. The results demonstrate that the proposed model—adapting the Balanced Scorecard and the strategic map with an emphasis on sustainability—provides a viable roadmap for protected areas management and represents an innovative approach to optimizing resources under budgetary constraints.
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Copyright (c) 2025 Ismael Guido, Loraine Mayrim Giraud-Herrera

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